Brand Discovery: 7 - Find Your Destiny

Your destiny is the inevitable pathway to your destination in life. Locate and walk in the path of your destiny. This is what will guarantee your provision in life. Your location will determine your allocation in life. Walking at the center of God’s plan for your life requires that you specially package yourself. Your personal brand must therefore be a pointer to your destiny, or vice versa. There must be a harmony between your personal brand and destiny.

Brand Discovery: 6 - Identify Your Purpose

Man’s purpose is his assignment here on earth. It is what he was made for. Knowing our essence of existence is very crucial to the definition of our personal/individual brands. An individual’s personal mission should be in alignment with the kind of brand he/she carves for himself/herself. Apostle Tony Olukoyede said that the purpose of a man is his destination in life. Discover God’s Agenda for you.

Brand Discovery: 1 - Look Inward

Personal branding is not a camouflage you put on to deceive others but a presentation of your actual image. It is an act of putting your candle on a bushel and displaying your strength and beauty on the mountain-top for others to see.

To discover your personal brand:

1.       Look Inward.

Your personal brand should be built around your personality. Self-discovery has to be made by you. To help you in this self-discovery phase, here are questions you may want to ask yourself? Consider these questions, reflect on them and take your time in responding to them.

You must ask yourself some important questions like: (Answer these questions and fill them in on the spaces provided below. If not sure now, come back to these pages later, after discovering them, to fill them)

What is my destiny? (Your destiny is your certain future: the seemingly programmed and unavoidable chains of events that will happen to you. It is the inner purpose of your life that can be discovered and realized. Your destiny is a force that predetermines what will happen to you.)

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What is my purpose here on earth? (Your purpose is the reason for your existence here on earth. It is your core assignment on earth. Your purpose is your essence of living on earth.)

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Where am I coming from? (Your background and past)

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Where am I? (Your current status and position.)

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Where am I going? (Your ending.)

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Who am I? (Your true identity.)

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To discover your personal brand, you may also start asking members of your family, friends, colleagues, clients, and acquaintances to tell you the qualities they know you have.

Now write them out:

My Strengths:

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My Weaknesses:

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Be sincere to yourself and take stock of the following; and then fill them in the table below.

	S/N	LIST
Natural / Innate Abilities	1
	2
	3
	4
	5
Talents	1
	2
	3
	4
	5
Habits	1
	2
	3
	4
	5
Experiences (Good and Bad, Personal and Past)	1
	2
	3
	4
	5
Skill Set	1
	2
	3
	4
	5
Gifts (Spiritual)	1
	2
	3
	4
	5
Extra-Curricular Activities	1
	2
	3
	4
	5
Interests	1
	2
	3
	4
	5
Hobbies	1
	2
	3
	4
	5
Exposure	1
	2
	3
	4
	5
Vocation	1
	2
	3
	4
	5
Avocation	1
	2
	3
	4
	5